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Are you maximizing the power of past clients?

May 28, 2015 10:08 pm Published by Comments Off

legal clients

Why referrals are the best cases that come into legal offices. Ever met a lawyer who wouldn’t prefer more qualified cases? Thought not. The most valuable cases—both financially and professionally rewarding—come from referrals. Generally speaking, referred cases tend to have the lowest cost of acquisition and come with some helpful...

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If you don’t keep score, how will you win?

May 13, 2015 7:52 pm Published by Comments Off

google-netaff

Why tracking your Google Analytics pays off. By now law firms should know all about Google Analytics. Do You? But what to do with those statistics on website performance? That’s a whole other story. If this sounds like your office’s level of knowledge regarding your website, you’re not alone. Many...

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Are you feeding your website what it needs ???

April 21, 2015 9:02 pm Published by Comments Off

empty-fridge

Your digital hub deserves devotion—right now, agree? One of our attorneys logged 131,000 unique viewer sessions last year. A session is defined as activity that a user with a unique IP address spends on a website during a specified period of time—and in web-speak that’s a lot of traffic. But...

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How injured victims view your Firm’s marketing

April 9, 2015 11:28 pm Published by Comments Off

legal tv creative

After 30 years in the legal advertising business, we’ve worked hard to perfect TV ad placement and buying strategy to get our lawyers the best response rates in the market. Numbers, after all, are easy to track and tweak. However, where advertising for attorneys gets complicated is in the messaging...

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Case Study- Baby Safety and The Frickey Law Firm

March 27, 2015 8:30 am Published by Comments Off

September is Baby Safety Month

September is Baby Safety Month, which was a perfect alignment for The Frickey Law, a Denver based firm. The goal was creating relevant and informative content around car safety for children. Since the firm specializes in car accidents, the infographic was a perfect visual to entice site and social media...

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