Worker's Compensation

Lawyer Ads - Network Affiliates

When someone is hurt at work, they are often times very scared about the ramifications of their injury. Will they lose their job? Will they every be able to work again? Will they get the money they need in order to recover their livelihood and get back to work? Answers to these questions can be difficult to come by. When people are hurt on the job, they are looking for answers and often times don’t know where to turn. Many times, they turn to their insurance company first, thinking they have their best interest at heart. The sad reality is the insurance company rarely is looking out for the injured worker. That is why your clients need an attorney such as yourself to assist them with worker’s compensation claim.

In order to attract the right kind of worker’s compensation cases for your firm, your messaging needs to speak to the worker.  When it comes to speaking to these people on television, Network Affiliates knows how to reach them and what makes injured workers tick. Simply placing an ad on TV extolling the virtues of your firm does nothing to address their concerns. Your advertising campaign needs to have a strategy and purpose that resonates with the injured worker and gets them to understand the importance of having a lawyer on their side when and if they are hurt on the job.

Network Affiliates has been producing campaigns for worker’s compensation lawyers since 1981. Network has done original research to understand the demographic of your firm’s clients. Our detailed research tells us what TV programs they watch, what they like to do in their spare time and what their families are like. We understand how your clients think which allows us to create effective television ads that strike a chord with your clients. This results in more high quality cases for your firm and unites an injured worker with a qualified lawyer that can help them recover their quality of life after an accident on the job. It’s a win-win for everyone involved.

Network’s ads show workers in common, everyday work related situations and how they can lead to potentially serious injuries. Having realistic spokespeople that match the demographic of your market is incredibly important and makes a huge difference in the effectiveness of your TV campaign. Below are some samples of worker’s compensation ads that have been effective for our clients.

• Faces
• Her Life
• On Your Mind

If your firm needs to target a specific demographic that is not contained in the ads above or wants to feature your own lawyers on camera, Network Affiliates can create a custom TV advertising campaign for your firm. Your options are nearly limitless and we love working with firms who are looking to grow their worker’s compensation business. Contact Network Affiliates today so we can begin to understand the needs of your firm and develop a worker’s compensation television advertising program that will generate high quality cases for your firm.