Legal advertisers know that success isn’t always about how much you spend—it’s how effectively you can spend it. And while media agencies can certainly spend your money, how are you, the attorney, able to ensure you got what you paid for? Attorneys and law firms can improve the efficacy of a media investment by analyzing […]
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What are market analyses and media audits, exactly? And how do you know if you need one? Truth be told, these two assets are useful to just about any legal practice.
If traditional marketing has performed well for you in the past, why go digital? Or, if you’re already in the digital space, why spend more money on traditional marketing? Here’s a quick look at both to help you decide. Traditional Marketing Traditional marketing (or outbound marketing) has a long history; it’s well-researched, and proven to […]
Network Affiliates has the production tools and creative talent top attorneys need to break through the noise and reach new clients. Let our award-winning creative team discover the distinct selling points of your brand and highlight those strengths in a masterfully-produced marketing video. Build positive brand awareness on social media Increase website traffic Drive conversions […]
Since 2008, 2.2 million apps have launched in the Apple App Store and 2.8 million are ready for download on Google Play. There’s an app for everything, so why shouldn’t your law firm jump on the bandwagon? According to Google developers, the web reaches three times as many mobile users than software applications when they […]
In a previous post, we took a 30-foot view of content creation for your law firm’s website. In this piece, we get into the nuts and bolts of finding content ideas from Google Analytics (GA), Search Console (SC) and Google’s own search results. These methods can be valuable tools for generating content topics based on […]
Content is your website’s workhorse. It can motivate visitors to contact your business or quickly send them to your competition. Creating “great content” is easier said than done. Everyone, ourselves included, would like every blog post, infographic, or video to be a home run. But that’s not how it works in reality. Some do well. […]
Email automation can become an integral, profit-driving machine for your law firm. Fill out the form above and your account manager will get in touch with you.
Think your law firm’s blog should be all about the law? Well, you aren’t wrong, but it’s important that your content has a local component too. Google tailors some search results to a user’s geographic location. Local search marketing has become one of the most important practices in the digital marketing age. That’s where local […]