How to get the modern client’s attention and hold your team accountable We know that the journey of today’s client—your…
When TV was the primary marketing engine, viewers saw your law firm's TV ad and called the number. Today, if…
Bad online reviews have the power to affect any law firm. Even if you do a great job and hear…
Understanding how much lead generation costs can help reign in programs that aren’t delivering a strong return on investment.
As you look to next year’s TV advertising strategy, there are promising new statistics that set the legal industry up…
One of the easiest—and perhaps most overlooked—ways to get new cases is to ramp up your referral strategy. It’s widely…
Think back on the best coach in your life. It doesn’t have to be in sports. It could be any…
Think of brands that stick in your mind most. There’s a good chance they’re ubiquitous names like Apple or Coca-Cola.…
As you may have heard, the .law domain extension became available to credentialed lawyers as of October 12th. There are…
Want to know an easy way to boost your case conversion? Get better than the competition at handling afterhours calls.…