Millennials are older, wiser and wealthier than you may think. They’re living life on their own and, just like anyone else, they’re vulnerable to accidents, injuries, and violations of their rights.
How is your law firm the same as a company like McDonald’s? One word – Brand. Your law firm IS a brand – whether you know it or not. You probably have never thought of your law firm as a brand, and that used to be OK. With relatively few places for lawyers to advertise, […] Read More →
What does success in digital mean to you? Is it an increase in your monthly number of leads? Is it lowering your cost per acquisition for a new case? What about something that cannot be measured, such as creating the impression that your law firm is knowledgeable, trust worthy, and the right team for the […] Read More →
In today’s fragmented media market, it’s more important than ever to understand who your customer is, and how they consume media. Each demographic you are trying to reach consumes media in radically different ways. This is especially important to understand when marketing your law firm. If you’re trying to build brand recognition with Millennials, you […] Read More →
Are your marketing efforts consistently generating quality leads that convert into cases or patients?
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