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Attorney Marketing Blog Posts

• Attorney Marketing Blog
• Google Suspends My Business Features During COVID-19
• Law Firm Marketing Amid COVID-19
• Optimize Efficiency to Supercharge a Media Investment
• Grow Your Marketing Investment with Superior Media Analytics
• Digital vs. Traditional Marketing: What’s Right for Your Practice?
• Your Law Firm Doesn't Need A Mobile App
• Finding Blog Topics In Google Analytics, Webmaster Tools
• Content Creation Tips For Your Website
• How to Use News & Events to Target Your Local Market
• Are These Social Networks Worth Your Time?
• How to Choose a Digital Marketing Agency
• Which Marketing Channels Are Worth Your Money?
• The 2018 Attorney Television Advertising Checklist
• A Marketing Lesson Lawyers Can’t Learn Soon Enough
• How Current Accident Trends Inform Legal Marketing Strategies
• How to Be Where Future Clients Already Are
• Focus on Your Intake and Conversion!
• How Giving Back Benefits The Community and Your Business
• Knowing What Not To Do Can Boost Your ROI
• Yesterday’s Kids Are Today’s New Clients
• Change Your Thoughts About Hiring Millennials - Part 1
• How to Handle the Big Threat to Local Law Firms
• The Indisputable Power of Authentic Testimonials
• How Law Firm's Can Avoid Google's Latest Penalty
• The Difference Between Google's Manual, Algorithmic Penalties
• Why Law Firms Should Focus On Quality Content
• How Net Neutrality Deregulation Could Hurt Law Firms
• What Law Firms Need To Know About AMP
• What Is HTTPS And Why Is It Important
• How To Get More Reviews For Your Law Firm
• How to Target Demographics and Get New Eyes on Your Advertisements
• There Is More to Lead Tracking for Law Firms Than Meets the Eye
• Why Intake Needs to be a Priority in Your Firm
• Personal Injury Retargeting Is Possible Outside Of Google
• Attorneys Advertising to Younger Generations Need a Completely Different Playbook
• ATTN: Legal TV Advertisers, Do You Really Know Your Competition?
• Things You Can Do to Improve Your Site's Rankings
• Make Your Law Firm's Message Resonate With Victims
• Keep Your Firm Competitive in A Fast-Changing Environment
• How To Create A KPI Baseline For Your Law Firm
• Current Challenges in the Legal Advertising Space - Part 2
• Current Challenges in the Legal Advertising Space – Part 1
• Becoming a Legal TV Advertiser: What It Takes to Reach That Level of Success
• Google to Penalize Websites Using Invasive Pop-Up Features
• 3 Reasons Your Landing Pages Aren’t Converting
• An overview of TV advertising for lawyers
• Common Legal Marketing Mistakes Series: Small Law Firms
• How to Market a Law Firm Series: Organic Digital Marketing
• Common Legal Marketing Mistakes Series: Large Markets
• 5 ways to ensure your Facebook ads won’t fail
• How to Market a Law Firm Series: Print Advertising
• Common Legal Marketing Mistakes In Medium Sized Markets
• The Ultimate Way to Track Calls and Cases
• Local SEO strategy will put your law firm on the map
• Trending: Law firms putting purpose before profit
• Why A/B testing matters in modern digital marketing for attorneys
• The benefits of 24-hour call intake for lawyers
• TV just a pixel in multiscreen personal-injury advertising
• Personas: What They Are and Why You Should Care
• How to Identify a Spokesperson for Your Law Firm’s TV Ads
• Legal Marketing 101: How to Identify a Target Audience and See Real Results
• Avoid These Problems To Maximize Your PPC Campaign
• Stand Out: How to Create Unique TV Ads for your Law Firm
•  6 Intake Mistakes You Can Fix Today to Be More Profitable!
• Here’s How Attorney Email Marketing Works!
• New Attorney TV Advertising Campaign: Claim Number
• New Law Firm Television Advertising Campaign: Storyteller
• Just Another Day: A New Legal Advertising Campaign
• How to tell if you need new website content
• Referrals Belong In Your Marketing Mix
• Attorney TV Advertising is Generating Leads in an Entirely New Way – Online
• Who’s driving your analytics dashboard?
• TV advertising still a $71+ billion dollar baby
• How to Deliver Your Message to 83.1 Million Millennials
• What are your top-performing pages telling you?
• First Class Intake Procedures Lead to Higher Conversion Rates, High Value Cases
• Do Not Miss Legal Advertising Exposure by Ignoring User’s “Second Screen”
• 7 Ways Legal Practices Can Beat Bad Reviews
• 6 Ways To Improve Cost Per Lead (CPL)
• What’s Your Plan to Cut Through the TV Advertising Clutter in 2016?
• Legal Marketing: Increase Referrals in our Digital World
• Legal Advertising Consultants Give You the Competitive Edge
• Stay top-of-mind when someone needs an attorney
• Do Not Waste Money on a .Law Domain Extension
• Why Afterhours Calls Matter in Legal Advertising
• When to Expect ROI in the Legal Marketing and Advertising Lifecycle
• TV Advertising for Law Firms: Attracting a More Valuable Case
• Attorney Email Marketing: If You’re Reading This, It’s Working!
• How PPC Advertising for Lawyers Pays Off
• Why Content Equals Authenticity in Law Firm Marketing
• The True Story of Attorney Television Advertising on a Budget
• Ranking Is Still Important, But There Are Other Factors As Well
• Websites for Law Firms Must Convert Leads to Cases
• Surprise, Law Firms Still Have to Advertise!
• The Best TV Ad Strategy for Your Money
• Are you maximizing the power of past clients?
• If you don’t keep score, how will you win?
• Are you feeding your website what it needs ???
• How injured victims view your Firm's marketing
• Case Study- Baby Safety and The Frickey Law Firm
• How to Implement A Successful Social Campaign
• Case Study- Safe Ride Home
• Want better cases from TV?
• Turn Your Legal Website Into a Profit Machine
• Is a Law Firm a Brand? - A Roundtable Discussion
• Do Your Legal Commercials and Website Work Together?
• The Second Screen and Integrated Legal Marketing Campaigns
• Digital Success and Conversion Points - A Roundtable Discussion
• Quality or Quantity? Which Are You Asking For?
• Knowing Your Customer - A Roundtable Discussion
• Do Your Intake Phone Calls Sound Like This?
• Legal Television Creative That Produces Results
• 7 Reasons You Must Invest In Your Law Firm's Website
• Add to Your Bottom Line by Focusing on Call Intake
• Intelligent Display: What it is, and Why Lawyers Should Care
• The Three Keys to Successful Legal Commercials
• Ratchet Up Your Referrals
• Worst, and Best, Legal TV Ads: Watch Now
• Re-Engage Your Internet Marketing Strategy
• Never Send a Prospect to a Lawyer
• What Kind of Cases Are You Asking For, How?
• You Need a Marketing Strategy!
• Arming Your Ambassador of First Impressions
• Online Lead Generation For Your Law Firm
• Don't Take A Back Seat to the Quality Ads that Surround You!
• The Referral Rule: Past Clients Pay Off
• Identity Crisis!
• Answering the call!
• Broad, Targeted TV Campaigns Produce Different Results
• Three Simple Systems to Increase Your Case Load
• Do You Have a Strong Brand?
• What A 2% Improvement in Lead Conversion Will Do For You
• Once a Client, Always a Client
• What Are Your Web Stats?
• Why Lead Tracking Helps Your Advertising Agency
• 4 Tracking Tactics You Must Do!