Legal Marketing Blog

How to Be Where Future Clients Already Are

You simply cannot create demand for your legal services. The demand is out there, though. But for the most part, the people have to find you. Their process is called the Client Journey and here's how you can be a part of it.

Focus on Your Intake and Conversion!

For lawyers, the great thing about legal marketing is you can hire an expert to handle it for you. A…

How Giving Back Benefits The Community and Your Business

Plugging into your community and giving back can yield real, demonstrable business growth — the kind that puts you ahead of…

Knowing What Not To Do Can Boost Your ROI

Doing something is better than doing nothing. But doing the right thing is even better. In our 35+ years as…

Yesterday’s Kids Are Today’s New Clients

In life, things are always changing; always moving forward. The young grow old, employees become bosses, attorneys become judges, and…

Change Your Thoughts About Hiring Millennials – Part 1

Millennials have been the butt of jokes for at least ten years now. A funny thing happened in that same…

How to Handle the Big Threat to Local Law Firms

It’s the fear of every mom-and-pop shop, small business, and boutique law firm: a major player with national name recognition…

The Indisputable Power of Authentic Testimonials

The Best Endorsements Come from Those You Have Helped – Your Clients! A common mistake we see across the legal…

How Law Firm’s Can Avoid Google’s Latest Penalty

Update: Google's Mobile First Penalty may now roll out sometime in 2018. Translation Hi there, I'm Mike Hart…

The Difference Between Google’s Manual, Algorithmic Penalties

Additional Resources Here are some additional resources you can visit to learn more about Google's penalties. If you have any…

Why Law Firms Should Focus On Quality Content

Video Transcript Hey there Network family, I am Emily Frickey and here is our digital topic for the week! Content.…

How Net Neutrality Deregulation Could Hurt Law Firms

Additional Info On Net Neutrality What is Net Neutrality? If you’re short on time, the Wikipedia entry touches both…